Your own AI influencer, built for your brand
Hiring influencers means renting someone else's audience, paying per post and hoping they stay on message. A custom AI influencer belongs to your brand. It looks, sounds and speaks exactly how you want, it's available every day, and every follower it earns is yours.
Design my AI influencer
What is an AI influencer?
A digital persona you own
It's created with AI image, video and voice tools. It has a consistent face, personality, voice and story, and it makes content the way a human creator does: product demos, tutorials, lifestyle posts, trends and promotions. The difference is that you own it and control it completely.
Why brands are building AI influencers
Higher engagement
HypeAuditor found virtual influencers earned nearly three times the engagement rate of human influencers on Instagram. Source
Total brand control
No scandals, no off-script posts, no contract renegotiations.
Always on
New content every day without scheduling shoots.
You own the audience
The followers, content and character belong to your business.
Built to scale
One influencer can appear on every platform, in multiple languages.
How businesses use AI influencers
- Product launches and demos
- Daily social content
- TikTok and Instagram Reels
- Tutorials and how-tos
- UGC-style ads, labeled as AI
- Event and promotion announcements
- Reaching new audiences and languages
What's included
- Research into the creators and content winning in your niche
- Persona strategy: look, personality, backstory, voice and values
- Character design with consistent appearance across every image and video
- Custom AI voice
- Launch content library (photos, Reels, short videos)
- Monthly content plans to keep your influencer active
- Disclosure language and profile labeling following FTC guidance and platform rules
Influencer samples
Character sheets
Every character starts as a locked reference sheet, so it looks the same in every video, ad and post.
Questions about AI Influencers
Is it legal to use an AI influencer?
Yes, with the right disclosures. The FTC's Endorsement Guides cover virtual influencers, so sponsored posts must be clearly labeled as ads. We also label the influencer as AI from day one. An AI influencer can show and explain a product, but it can't claim personal experience it never had, so we don't script fake reviews or testimonials.
Will people engage with an AI influencer?
They can. Virtual influencers have posted higher engagement than human creators in industry research, especially when the character has a clear personality and is honest about being AI. Results vary by audience, so we test before we scale.
Who owns the influencer?
You do. The character, content and accounts belong to your business.